Test Bank for Small Business Management: Entrepreneurship and Beyond 6th Edition Timothy S. Hatten

Test Bank for Small Business Management: Entrepreneurship and Beyond, 6th Edition, Timothy S. Hatten,

Table of Contents

Part I: THE CHALLENGE.
1. Small Business: An Overview.
2. Small Business Management, Entrepreneurship, and Ownership.
Part II: PLANNING IN SMALL BUSINESS.
3. Social Responsibility, Ethics, and Strategic Planning.
4. The Business Plan.
Part III: Early Decisions.
5. Franchising.
6. Taking Over an Existing Business.
7. Starting a New Business.
Part IV: FINANCIAL AND LEGAL MANAGEMENT.
8. Accounting Records and Financial Statements.
9. Small Business Finance.
10. The Legal Environment.
Part V: MARKETING THE PRODUCT OR SERVICE.
11. Small Business Marketing: Strategy and Research.
12. Small Business Marketing: Product.
13. Small Business Marketing: Place.
14. Small Business Marketing: Price and Promotion.
Part VI: MANAGING SMALL BUSINESS.
15. International Small Business.
16. Professional Small Business Management.
17. Human Resource Management.
18. Operations Management.